Communication Plan

The Department's main objective for 2020 is to continue the promotion of initiatives amongst citizens aimed at feeding the debate on the future of Europe, in particular involving young people, activating new projects and ensuring continuity of the already tested successful programmes.

In line with the Italian Government's strategy expressed in the 2020 Programme Report to the Parliament, the plan focusses on communication campaigns whose priorital subjects are:

  • active participation in the Conference on the Future of Europe called for by the EU Commission;
  • debate on the future of Europe 70 years after the Schuman Declaration.

Indeed, 9 May 2020 marks the 70th anniversary of the Schuman Declaration, which is considered as the founding date of the European integration process.

French Foreign Minister Robert Schuman proposed, in his famous speech on 9 May 1950, to pool the French and German coal and steel productions under a common High Authority, to which other European countries were allowed to take part: this was the starting point ("Europe will not be made all at once, or according to a single plan") of what we now call the European Union, which, seven years later, would lay sounder foundations with the Treaties of Rome.

Whilst facilitating the dialogue with citizens, the Department for European Policies will also promote actions aimed at improving communication on the mandate, services and institutional issues falling within its remit, especially with regard to online communication but also inter-institutional and internal communication.

In particulatr:

  • integrating communication by traditional media and the internet with events, debates and meetings across the country;
  • strengthening synergies already in place between Italian administrations, public bodies and entities, with other EU Member States, organisations and institutions and launching new joint initiatives where needed.

The Annual Communication Plan was drawn up, as required by Law no. 150 of 2000, by 30 November 2019 and sent to the Department for Information and Publishing of the Presidency of the Council of Ministers.

Piano di Comunicazione 2020 [.pdf - 789 Kbyte - IT]

 

Go back to start